About
Bernardo Lecci
Cultural brand strategist, founder of liminalstudio
↳ Member of the Communication Department of ENIA — the Italian National Body for Artificial Intelligence
Applied semiotics Relational strategic marketing (25+ years) Cultural innovation design Cultural and technical AI readiness Post-anthropocentric brand strategy
A humanities background and an early passion for the digital. I have been Advertising Director (Benetton Group), CMO (TSW), strategic communication consultant, university lecturer in communication and branding, Chief Strategy Officer (Arcadia, a Milan trust company), and consultant to an HR SaaS start-up.
liminalstudio is the project I founded to help organisations and people find their bearings in moments of transition.
“If you have made it this far, a threshold has already put us in touch. The rest is a conversation we can begin whenever you like.”
↳ We are passing through, but present, like thresholds.